Salesforce Marketing Cloud Specialist 18261/18313

Veritaz is a leading IT staffing solutions provider in Sweden, committed to advancing individual careers and aiding employers in ensuring the perfect talent fit. With a proven track record of successful partnerships with top companies, we have rapidly grown our presence in the USA, Europe, and Sweden as a dependable and trusted resource within the IT industry.

Assignment Description

We are looking for a Marketing Automation & Data Cloud Specialist with strong Salesforce expertise to support a leading organization within the banking and financial services sector.

What You Will Work On

Design, implement, and optimize marketing automation solutions using Salesforce Marketing Cloud Next and Data Cloud

Build and maintain customer journeys, automation workflows, and personalized communication strategies

Develop audience segmentation and targeting models based on customer data

Support data-driven customer engagement and communication initiatives

Create, manage, and optimize reusable content blocks and campaign assets

Translate technical platform capabilities into business-focused solutions

Conduct workshops, requirements gathering sessions, and stakeholder meetings

Provide advisory services and best-practice recommendations around marketing automation

Support business users with training, coaching, and knowledge transfer

Collaborate with business, marketing, CRM, and technology teams

Contribute to platform governance, optimization, and continuous improvement initiatives

Ensure solutions align with compliance, security, and operational requirements

Support integration and data management activities within the Salesforce ecosystem

What You Bring

Proven experience working with Salesforce Marketing Cloud Next (MCA) and Data Cloud

Salesforce Marketing Cloud and/or Data Cloud certifications, or extensive implementation experience

Deep understanding of the architecture and technical setup of Marketing Cloud Next and Data Cloud

Experience designing, building, and optimizing marketing automation workflows and customer journeys

Strong knowledge of segmentation, personalization, and customer engagement strategies

Experience creating and managing content within Salesforce platforms

Ability to translate technical concepts into business value and user-friendly solutions

Experience facilitating workshops and gathering business requirements

Strong stakeholder management and communication skills

Experience training, coaching, and supporting business users

Excellent Swedish and English communication skills, both written and spoken