Global Employer Branding Manager

Job Description

Your channel campaigns are a magnet for top talent.

By creating desirable solutions and great experiences that enrich people's daily lives and the health of our planet, we want to be a driving force in delivering enjoyable and sustainable living. We go to work every day determined to shape living for the better - for our customers and for the health of our planet.

For that, we employ great people from a wide variety of backgrounds - not just because it's the right thing to do, but also because we believe that diverse perspectives make our business stronger and more innovative. If you share our values, come find your place in our global community. Meet us on @lifeatelectrolux and career.electroluxgroup.com to learn more.

The position reports directly to the Group's Global (Head of) Talent Acquisition Director and is part of the Center of Excellence. This is a permanent, fulltime position, based in our Stockholm Headquarters.

Your mission is to attract the talent that drives our future and create our reputation as Employer of Choice. You lead the end-to-end employer branding ecosystem - from shaping and deploying our EVP to owning our global career site and orchestrating campaigns. In close partnership with Communications and the business, you amplify our voice and bring our thought leaders into the spotlight. Through standout social content and consistent activation, you ensure our brand reaches, engages, and converts top talent.

We are looking for an experienced Manager who plans, executes and deploys programmatic Talent Marketing and EVP strategies based on Electrolux Group's business strategy and brand guidelines.

Your main tasks:

• You will own the content and structure of the Group's career page and campaign landing pages, and continuously monitor analytics to prove target group reach and conversion.
• You co-create the strategic Employer Value Proposition (EVP) together with regional Talent Marketers and oversee its deployment and continuous relevance across our business regions.
• You orchestrate holistic Talent Marketing strategies for dedicated target groups in the Commercial and Tech areas and support other business regions in their talent marketing activation.
• You lead and ideate compelling content creation in print and virtual media.
• Together with Early Careers and TA Managers, you lead our University Relations strategy and act as first point of contact for our partners. Your input supports our career events program.
• You steer central external suppliers and support our TA Partners with the toolbox to locally execute career events.
• Your assets enable our regional Talent Acquisition Partners to initiate talent pipelining campaigns in our Candidate Relationship Management system (CRM)
• You author and align on the content of recruiting-related company profiles and pages, for example in LinkedIn.
• You lead global overarching Employer Branding initiatives, such as employer award audits.
• You initiate ambassador programs, lead Talent Marketing initiatives projects and educate our Talent Acquisition, People and Business functions on Talent Marketing and Employer Branding related topics.
• You support budgeting and related business cases to plan targeted investments, as well as continuously monitor ROI through data reporting.

Qualifications & Experience

You bring experience from Employer Branding or Brand Management within an international matrix organization, and you excel at leading digital marketing initiatives, leveraging SEO and AI-driven content strategies to reach the right target audiences.

• Relevant Degree in Marketing or similar;
• Proven record of successful value proposition creation and implementation;
• Solid Marketing and Communications skills in all relevant digital communication platforms, including website creation and management, with knowledge of google adwords, SEO, LLM/AI friendliness; demonstrated impact on reach and conversion increase; experience with Programmatic Job Ad posting vendors is a plus.
• Excellent English language skills with a strong storytelling capability;
• Strong networker who can build and grow partnerships across various areas, such as universities, agencies, and internal customers
• A collaborative, supportive and roll-up-the-sleeves attitude;
• Creative, pragmatic and structured work approach, able to manage multiple projects in parallel.

Where you'll be:

You will be based in Stockholm, our modern global Headquarter, with 1200+ colleagues on site. We work in a hybrid setup that gives everyone up to 20% flexibility to work remotely, while boosting creativity and collaboration through regular office presence.

Benefits Highlights :

• Generous paid vacation day scheme and other family-friendly benefits such as extended paternity leave;
• Insurance policy plan;
• Discounts on our award-winning Electrolux products and services;
• Extensive learning opportunities and flexible career path;
• Subsidized public transport tickets;
• Everyday healthy and fresh food at our employee restaurant and free beverages;
• Free access to inhouse sports facilities and regular yoga classes.

At Electrolux Group, non-discrimination is a core principle guiding our policies and practices. We are committed to a fair, inclusive, and transparent workplace where pay equity is fundamental. Any differences in compensation reflect objective factors such as performance, skills, experience, or unique expertise.

As part of Electrolux Group, we will continuously invest in you and your development. There are no barriers to where your career could take you.