Performance Marketing Manager

Transfer Galaxy helps people send money to family and friends abroad through its fully digital platform. With customers across Europe and Canada, the company is focused on making international money transfers faster, easier and more accessible.

Digital customer acquisition plays a central role in Transfer Galaxy's growth. As the current Performance Marketing Manager prepares to move on, the company is looking for an experienced specialist to take ownership of its paid acquisition activities and help drive results across international markets.

You will build on established campaigns, valuable performance data and a clear growth strategy, while bringing your own expertise and ideas to improve results. This is an opportunity to take responsibility for digital marketing investments and work close to the decisions that shape the company's growth.

About the role

As Performance Marketing Manager, you will take ownership of Transfer Galaxy's paid acquisition channels, primarily Meta Ads and Google Ads, alongside Apple Search Ads.

You will report directly to the CMO, who sets the overall marketing direction together with management. Your responsibility is to translate these priorities into effective campaigns, manage advertising budgets and continuously improve customer acquisition performance. The role is highly hands-on. You will work directly in the advertising platforms, analyse campaign results, test new approaches and make informed decisions about where to invest.

Your main responsibilities will include:

Plan, execute and optimise paid acquisition campaigns across Meta Ads, Google Ads and relevant mobile acquisition channels.

Manage advertising budgets across markets and deliver against customer acquisition targets and KPIs, focusing on CAC, cost per first completed transaction, conversion rates and ROAS.

Plan and drive full-funnel marketing strategies, optimising the customer journey from awareness and acquisition to conversion and retention.

Analyse performance and continuously test audiences, campaign structures, bidding strategies and creative content to improve results.

Ensure reliable tracking, attribution and performance measurement, turning data into actionable insights and recommendations.

You will be part of Transfer Galaxy's marketing department, working closely with the CMO and colleagues responsible for content, design and market localisation.

You will also have management responsibility for a Marketing Specialist, who primarily focuses on CRM and supports the execution of performance marketing campaigns.

During your first month, the focus will be on understanding Transfer Galaxy's business model, customer journeys and existing campaigns. From there, you will take increasing ownership of performance, identifying opportunities to improve efficiency and deliver against acquisition targets.

Your background

Transfer Galaxy is looking for an experienced performance marketer who knows how to turn advertising investments into measurable business results. You enjoy working directly in the platforms and understand how campaign structure, targeting, creative, measurement and budget allocation affect the final outcome.

The ideal candidate brings:

Several years of hands-on performance marketing experience, with strong operational expertise in Meta Ads and Google Ads.

Proven experience independently managing advertising budgets and driving measurable customer acquisition, preferably within a D2C or B2C business.

Strong analytical skills and practical knowledge of campaign tracking, attribution and performance measurement, including tools such as GA4 and Google Tag Manager.

The ability to take ownership, identify opportunities and implement improvements independently, in collaboration with colleagues.

A background in fintech, payments, remittances or other digital consumer services would be particularly relevant. Familiarity with AI tools used to support campaign analysis, optimisation and marketing efficiency is also considered an advantage. Beyond your technical expertise, you are someone who takes ownership of results. You are comfortable making decisions, testing ideas and learning from data. You bring your own recommendations while working closely with colleagues to continuously improve performance.

Why Transfer Galaxy?

At Transfer Galaxy, performance marketing is central to the business. This means your expertise has a direct influence on customer acquisition and the company's continued growth. You'll work close to the decisions, with the opportunity to contribute your own ideas and recommendations. The international scope adds another dimension to the role. With customers across multiple countries and markets, you'll work with different audiences, behaviours and customer journeys. It's an environment where there is always something new to learn, test and improve.

You'll also join a company with an established digital acquisition setup, extensive campaign data and colleagues who support you with CRM, content, design and local market insights. Together with the CMO, you'll have the opportunity to build on what's already working and help take performance to the next level.

Practical information

Location: Stockholm, Sweden

Employment: Full-time

Start date: As soon as possible

Application and recruitment process

This recruitment is managed by E-commerce Recruit, specialists in recruitment and search within e-commerce, digital marketing and digital commerce. For questions about the position, please contact Emil Gretland, Senior Recruitment Consultant at E-commerce Recruit, at emil@ecommercerecruit.se.

Applications and interviews are handled on an ongoing basis, so submit your application today!