Marketing Specialist

Om jobbet

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Crane Currency has an immediate position opening for a Marketing Specialist, Based out of TUMBA.
Who we are:

Crane Currency is a premier industrial technology company and a pioneer in currency manufacturing and advanced micro-optics technology for securing physical products. Yes, chances are you have our product in your wallet right now! Our sophisticated equipment and software leverageproprietary core capabilities with detection and sensing technologies. Around the world, our customers trust us to anticipate their needs with innovative, reliable, and high-quality currency & authentication solutions and services-just as they have for generations.
How you will make an impact:

Through a combination of your strategic and creative thinking you will propose new ways to engage digitally with existing and new accounts. As a Marketing Specialist, you act as the department's chief architect in content digital delivery, applying, sharing knowledge in the team and maintaining skills needed for conceiving of and executing communication campaigns for International Sales & Marketing. You will be part of a team connecting with heads of state and national, central banks helping them understand the value of entrusting the security of their national currency to Crane Currency. You will conceive of and lead campaigns, building an online presence to engage with and grow Crane's worldwide customer base. You will craft strategies that help your colleagues to expand the reach of Crane Currency's products and expertise.
As a Marketing Specialist at Crane you will:

• Guide the company's digital presence, including oversight of its website and social media platforms.
• Create,manage and champion the digital content delivery strategy to the company's central bank customers to drive and sustain engagement.
• Supportthe preparations, execution of and post-event follow-up for Crane branded events, seminars and industry events.
• Coordinate photo and film sessions, including scheduling, logistics, and ensuring that all materials meet brand standards.
• Assist in the execution of targeted customer outreach and co-promotion campaigns via email, website, social media platforms, customer portal, and using in-person events, as well as Crane-branded events to grow and strengthen Central Bank customer engagement.
• Establish engagement metrics useful in measuring the efficacy of theplan and its campaigns.
• Ensure that activities align with company policies and operational systemsregarding safety, environment, working environment, and quality.

Knowledge and expertise that matter most for this role:
Required:

• Education: Associate's degree in business-related field or commensurate experience.
• Experience: 7-10years' experience in marketing or PR functions with a B2G and/or B2B customer focus.
• Language:Highly proficient in English, written and spoken.
• IT: Strong working knowledge in Microsoft Office suite,
• Demonstrable knowledge and working competence with Social Media accounts, e.g., LinkedIn; familiarity with Wordpress, Umbraco, and other website tools.

Preferred:

• Bachelor's degree in business administration, marketing, international business, or communications.
• Analytical focused studies (programming or statistics).
• Level B driving license or equivalent.

Tumba-Benefits
How we will care for you:

We offer top-notch medical benefits including a wellness allowance and reimbursement for medicines and medical care, opportunities for personal development, community engagement activities, competitive compensation, vacation, parental leave, and multiple tiers of retirement plans. Discover more about our benefits here https://www.cranecurrency.com/careers/benefits/
What drives our team:

We are a passionate team of 1,200 creators and problem solvers, united by our purpose, we give people confidence every day in moments that matter. This comes to life through our Shared Values:

• People Matter
• Do the Right Thing
• Trusted Partner
• Innovate for Growth
• Always Improving

Learn more about our values and culture: https://www.cranecurrency.com/careers/life-at-crane-currency/

You can also check us out at: https://www.glassdoor.com/Reviews/Crane-Currency-Reviews-E1187198.htm
Where we are:

Your role is in Tumba, Stockholm, located in the historic Tumba Bruk area, five-minute walking distance from the train station, 30 km south of Stockholm, and about 20 minutes from Stockholm Central Station. Check out what makes Tumba a great place to live and work here: https://www.cranecurrency.com/media/12rbruyv/0133-ex55-crane-currency-tumba-sweden-site-location-package-october-2024-lr.pdf



Crane Currency is a drug free workplace.

Crane NXT is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, disability, national origin or any other characteristic protected under applicable local law.

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