Lifecycle Automation Operator

Om jobbet

Lifecycle Automation Operator

Global Performance Operator - CRM Journeys, Email, SMS, Nurture, Retargeting & Reactivation

Company Platform: Nordic Investin Group & Sister Companies Role Type: Hands-on operator / builder - not a status title Talent Market: US-style performance standards; global candidates welcome

Why This Role Exists

We need a lifecycle operator to ensure that no leads, students, candidates, clients, or partners fall through the cracks. Every relevant contact must enter a structured flow that drives them to the next meaningful action.

About Nordic Investin Group

Nordic Investin Group and its sister companies operate across:

Education

AI

Legal services

Talent and staffing

Digital platforms

International expansion

Capital strategy

We build practical, revenue-driven businesses. This requires individuals who can take unclear, slow, manual, or broken processes and transform them into functional, scalable systems.

This is a global role open to candidates worldwide. The working environment follows US-style execution standards:

Speed

Ownership

Measurable output

Direct feedback

Accountability

The final employing entity, assignment scope, and company placement will be determined after the interview process.

Your Mission

Build and optimize lifecycle systems across:

CRM workflows

Email and SMS communication

Retargeting and reminders

Nurture campaigns

Onboarding journeys

Reactivation sequences

Key Responsibilities

Build automated journeys for leads, candidates, students, clients, and partners

Segment audiences based on interest, stage, behavior, source, and next-best action

Write, test, and refine messaging that supports booking, applications, purchases, responses, and re-engagement

Integrate lifecycle flows with CRM systems, dashboards, forms, landing pages, and sales follow-up

Identify funnel drop-offs and implement automated recovery sequences

Track and optimize performance across open rates, clicks, replies, bookings, conversions, and revenue impact

First 90 Days

Map current contact journeys and identify missing follow-up points

Launch a priority nurture flow for a commercial or recruitment funnel

Build a reactivation flow for inactive or legacy contacts

Develop a lifecycle performance dashboard to track funnel movement

KPI Framework

Journey coverage

Response rate

Conversion lift

Drop-off recovery

Message performance

Automation reliability

Who We Are Looking For

Experience with CRM systems, email tools, automation, lifecycle marketing, or revenue operations

Strong writing skills and sound segmentation logic

A clear understanding of funnels and human behavior

Ability to build practical automations without overengineering

Motivated by measurable improvement and continuous iteration

This Role Is Not for You If

You require fully defined structures before taking action

You prioritize meetings, opinions, or process over execution

You wait for instructions instead of initiating next steps

You avoid accountability tied to metrics, deadlines, or deliverables

You are seeking a title rather than an operating role

Selection Process

We hire based on demonstrated execution, not resume language. The process may include:

Intro conversation focused on pace, ownership, and execution history

Role-specific work sample or case assignment

Practical assessment based on real company work

Reference checks with individuals who have observed you performing under pressure

Final discussion covering company placement, scope, expectations, and compensation

How to Apply

Submit a concise overview of what you have:

Built

Solved

Sold

Improved

Delivered

Automated

Focus on evidence of execution and ownership. Demonstrate how you move work forward without waiting for permission.

Core Expectation

Take responsibility. Solve problems. Ship work. Drive results beyond standard levels.

Öppen för alla

Vi fokuserar på din kompetens, inte dina övriga förutsättningar. Vi är öppna för att anpassa rollen eller arbetsplatsen efter dina behov.