Product Marketing Manager

Om jobbet

About us

Hiring is broken. Most companies still pick people based on CVs and gut feel, which means they miss great candidates and promote the wrong ones. Alva exists to fix that.

We've built something that works, and we're not done. The problem we're solving is bigger than most people realise, and we're just getting started on it.

We're a Stockholm-based team that's helped hundreds of companies across Europe rethink how they find talent. The work is real, the problems are hard, and the people here care about getting it right.

About the role

We are seeking a dynamic Product Marketing Manager to champion Alva's science-driven hiring solutions. Based in Stockholm, this on-site role will be pivotal in translating our company strategy into actionable resources for our sales, customer success, and marketing teams. You'll ensure our product narrative is clear and consistent across all customer touchpoints, driving product adoption, sales effectiveness, and customer retention.

What You'll Work On

• Develop and maintain comprehensive sales enablement toolkits, including pitch decks, demo narratives, and objection handling frameworks, empowering our sales team to effectively communicate Alva's value.
• Create and refine competitive battlecards, enabling the sales team to confidently address challenges and highlight Alva's unique strengths.
• Structure Alva's product narrative across various personas and use cases, ensuring consistent messaging in all customer-facing materials, from website copy to sales communications.
• Plan and execute end-to-end product launches, defining target audiences, crafting compelling messaging, and aligning internal teams for successful market introductions.
• Collaborate with the Customer Success team to develop adoption and retention messaging, ensuring customers understand and engage with Alva's solutions throughout their journey.
• Analyse win/loss data and customer feedback to continuously refine product positioning and messaging, ensuring alignment with market needs.
• Partner with Account Executives (AEs) and Sales Development Representatives (SDRs) to identify deal roadblocks and develop targeted solutions, improving sales effectiveness.

What We're Looking For

• Experience in product marketing, ideally within the SaaS or technology industry.
• A proven track record in sales enablement, go-to-market (GTM) execution, and value messaging.
• Experience partnering with product, sales, and customer success teams.
• Proficiency in creating high-impact sales assets.
• Knowledge of sales methodologies and customer engagement strategies.
• Excellent communication skills, with the ability to tailor messaging to different audiences.
• Strong business acumen and the ability to translate product capabilities into customer value.
• A natural sense of ownership, structure, and storytelling.
• The ability to create sales assets with clarity and speed.

Our Hiring Process

• First interview - Who you are and what you know with Oliver, CRO
• Second interview - Focusing on collaboration with Lin, CMO
• Third interview - Focusing on values & culture, with Malcolm, CEO
• Case exercise - Focusing on how you would do the work

We look forward to hearing from you!

Locations Stockholm Remote status Hybrid