Workwide AB
Email Marketing Developer | CRM & ESP Specialist (relocate to Malta)
Om jobbet
Workwide.se är Sveriges sajt för utlandsjobb. Vi hjälper dig som söker jobb i utlandet! Hos oss annonserar arbetsgivare lediga jobb runt om i världen där rollerna kräver flytande svenskkunskaper.The role
Betsson's marketing engine runs on email, and you're the person who makes it work properly. As our CRM Communications Customisation Manager, you sit at the intersection of code and campaign, building the templates, automations, and scalable systems that let our marketing teams move fast without breaking things.
You'll be the internal expert others come to when something needs to be built properly, not just quickly. That means training coordinators, pushing innovation in email and landing page design, and owning the technical backbone of the email channel across a global iGaming brand.
This role is based fully on-site in Malta for the first six months, after which a hybrid working model becomes available. Relocation to Malta is required.
If you like solving real problems, hate sloppy workarounds, and want to see your work reach millions of inboxes, this is the role.
What you'll own
Build and maintain scalable, modular email and landing page templates inside the ESP
Be the go-to for advanced coding: HTML, CSS, AMPScript, and integrations using APIs and JSON
Train and upskill coordinators so they can customize and optimize independently
Drive improvements in deliverability, conversion, and template performance
Collaborate with design and campaign teams to produce responsive, on-brand communications
Implement new features and automate email operations to support the company's growth
Troubleshoot issues across email and landing pages, document changes, and keep systems clean
What you bring
2 to 3 years in a similar email marketing or CRM technical role
Hands-on experience with Salesforce Marketing Cloud, Xtremepush, or WordPress
Solid HTML and CSS skills; MJML is a bonus
Knowledge of AMPScript; SSJS, JavaScript, Liquid, or Handlebars is a plus
Good working understanding of APIs and JSON
A bachelor's degree in Marketing, IT, or a related field
Clear communicator who can explain technical concepts to non-technical colleagues
Life at Betsson in Malta
Betsson is one of iGaming's most established names, and Malta is one of Europe's most international hubs for the industry. Here is what you get when you join:
Private health insurance from day one through Atlas Healthcare
€400 annual wellness allowance for gym, massages, yoga, and more
Lifetime Occupational Pension Scheme and Group Life Assurance
On-site to start, with hybrid working available after 6 months (2 days from home) plus a €300 home office setup allowance
24 days annual leave plus enhanced sick, parental, maternity, and birth leave
5 days study leave per year
Free breakfast twice a week, fresh fruit and drinks daily, open bar every Friday
Access to Cloudigo, a local discount platform across Malta's stores, eateries, and wellness providers
Ready to build something that scales?
Apply now and let's talk.




