Senior CRM BI Analyst Data & Insights - 16000

Om jobbet

Veritaz is a leading IT staffing solutions provider in Sweden, committed to advancing individual careers and aiding employers in ensuring the perfect talent fit. With a proven track record of successful partnerships with top companies, we have rapidly grown our presence in the USA, Europe, and Sweden as a dependable and trusted resource within the IT industry.

Assignment Overview

We are seeking a Senior CRM BI Analyst

What You Will Work On

Customer Data Analytics & Roadmap

Support migration of existing models, dashboards, and reports to the new Customer Data Analytics Domain (CDAD) in Snowflake

Ensure consistent and accurate BI and analytics delivery in the new architecture

Collaborate with Tech and Data Engineering teams during migration and platform evolution

Data Science & Advanced Analytics

Remodel existing definitions, KPIs, and analysis logic

Develop advanced predictive models (e.g., churn, CLV, predictive customer behavior, AI-based segmentation)

Provide data science support where existing coverage is insufficient

Collaborate with Tech teams and ensure implementation in CDAD by Data Engineers

Dashboards, BI & Reporting

Build, enhance, and quality-assure Power BI dashboards for customer insights

Provide analysis on KPIs, engagement, revenue, loyalty growth, campaigns, and partnerships

Ensure clear visualizations, documented KPI definitions, and actionable business insights

Deliver weekly and monthly performance reports to stakeholders

Campaign Analysis & Operational CRM Support

Monitor campaign performance using exposed/control setups

Measure uplift, engagement, traffic, and conversions

Conduct A/B tests on content, segments, and outreach strategies

Support CRM teams in segmentation analysis and campaign results

Operational Backup & Continuity

Support daily analysis operations and ensure continuity

Perform ad hoc analyses, campaign support, and control group analysis

Assist Customer Engagement, Loyalty, and Partnerships teams with operational/tactical analysis

Building a Future Function

Contribute to the development of the future customer data and insights department

Help define required roles, skill profiles, and ways of working

Support the foundation for a data-driven organization with long-term goals toward 2030

What You Bring

Extensive experience with Power BI

Strong SQL skills for data extraction and validation

Experience working with CRM, campaign, or loyalty data

Experience in modern cloud-based data platforms (e.g., Snowflake)

Ability to work with large datasets and complex information flows

Strong analytical skills and business understanding

Excellent communication skills and experience presenting insights to diverse audiences