Product Marketing Manager

Om jobbet

Who we are💙
Here at Waitwhile we're on a mission to eliminate the 1 trillion hours people spend waiting in lines every year. Our platform combines virtual waitlists, appointment scheduling, real-time updates, messaging, and analytics to make access to places, services, and events seamless, online or in person. Trusted by 10,000+ companies, Waitwhile has already helped over 250 million people enjoy a radically better waiting experience. Our clients include IKEA, Chanel, Costco, Google, Delta Airlines, and thousands more. We're just getting started, and we need your help.

The role 💼
We're looking for a sharp, curious and strategicProduct Marketing Managerto join the Waitwhile team and help us communicate the value of our product in ways that truly resonate with customers.

This is a key role where you'll work at the intersection of product, sales, design, and customer success. You'll shape how new features are brought to market, create product positioning that stands out, and ensure that both prospects and existing customers understand the "why" behind what we build. You'll also be involved in the pricing strategy for new features.

This role is broad and cross-functional, ideal for someone who thrives on variety, enjoys working independently, and loves building clarity from complexity.

You'll join a small but mighty team and play a pivotal role in helping Waitwhile scale its next chapter of growth.

What you'll own 🚀
Go-to-Market & Product Launches: Turn complex capabilities into clear differentiated value propositions in partnership with Product Management and lead end-to-end GTM for new features and releases. Be in charge of the release communications process and both manage and improve the product launch playbook.

Positioning, Messaging & Differentiation:Maintain and evolve our product narrative to support category leadership in queue management. Own and update core value propositions, ensuring they resonate across regions, and create solution-level positioning frameworks to unify messaging across marketing channels.

Sales & Support Enablement: Develop training, collateral, and tools for Sales and Customer Success. Create and maintain tailored sales decks, one-pagers, competitive battlecards, and talk tracks as well as ensure all product messaging stays consistent and value-driven.

Research & Insights:Conduct ongoing market, customer, and competitive research and define activation and retention drivers through user-behavior analysis. You'll also collect customer insights via surveys, interviews, and feedback loops to shape the future roadmap.

What skills you need 📖
We believe the right person could come from different backgrounds - but here's what we think you'll need to succeed:

Must-haves:

• 2+ years experience in product marketing for a B2B SaaS company
• Proven ability to develop GTM strategies, messaging frameworks, and sales enablement assets
• Comfortable managing content and campaigns across multiple channels (email, in-app, web, etc.)
• Experience from enterprise B2B marketing and sales cycles
• Excellent communication and storytelling skills in English and being able to translate technical details into clear business value

Nice-to-haves:

• Experience working with tools like Intercom, Notion or Figma
• Fluency in Swedish is a bonus, but not required
• Experience from start-up or scale-up environment

Benefits ❤️
We want Waitwhile to be an incredible place to work. We offer great benefits and perks, flexible working hours and lots of interesting challenges. We believe in making work fun and rewarding and care about your development and are committed to your success. Join Waitwhile at this exciting stage and help shape both our future and your own.

Waitwhile has a positive, diverse, and supportive culture - we look for people who are curious, inventive, and work to be a little better every single day. We aim to be smart, humble, hardworking and, above all, collaborative. If this sounds like a good fit for you, what are you waiting for? Apply for this job!