Digital Marketing Specialist, Stockholm

Are you a skilled and experienced marketing professional looking for an inspiring opportunity in an international organisation?

Business Sweden is looking for a Digital Marketing Specialist with a great passion for digital marketing, who wants to join us in a dynamic and international setting! Marketing & Communication is an integrated part of our global operations to support collaboration, enable strong relations, share knowledge and create impact in both our private and governmental assignments.

Business Sweden has a unique export and investment promotion mandate assigned by the Swedish government and the private sector to contribute to economic growth and social welfare in Sweden. We support Swedish companies to grow abroad and international companies to invest and expand in Sweden.

As a Digital Marketing Specialist you will work with the entire campaign process from start to finish. You will work in supporting the organisation with various marketing and communication needs. You are a part of the Inhouse Agency team within the Marketing & Communication function. The role will be located at Business Swedens' Headquarters centrally located at World Trade Center in Stockholm, but you will be expected to work with our teams and clients around the world, as required.

The role includes responsibilities such as:

• Operational execution of digital marketing campaigns through various digital channels
• Work with Search Engine Optimization (SEO) and Search Engine Marketing (SEM) to ensure traffic and visibility for Business Sweden's campaigns
• Create and manage email marketing campaigns and marketing automation flows
• Design and edit content using tools and preferable also to create moving digital content
• Together with the rest of the marketing team, support the business in marketing matters (including web editing and optimisation)

Core competencies and collaborative skills

• Demonstrate commitment, honesty, and accountability in tasks
• Provide support and take ownership to ensure high quality delivery on time
• Collaborate effectively to achieve good results with a positive can-do attitude
• Contribute to team spirit and transparent communication
• A problem solver who easily adapts to new ways of working
• Voice your own ideas and share opinions. Show appreciation for different perspectives

Formal requirements

• You have an academic degree within Marketing, Communication or similar
• You have at least 3 years relevant work experience from campaigns and digital marketing
• You are strong in Google analytics, Google ads, LinkedIn-ads, Meta-ads etc.
• You have a very good understanding of CMS, SEO and social media and a minimum of basic understanding of CRM
• You know and understand the importance and impact of digital marketing, are service-minded, and a creative and efficient problem-solver
• You are structured, responsible and able to prioritize and thrive in an international and dynamic setting where no day is like the other
• It is meriting if you have experience from A/B test to improve and optimize campaigns, manage HTML and CSS, marketing automation and Adobe Suite
• It is meriting if you have experience working with the customer journey as well as brand presence
• It is meriting if you have experience from working with marketing in a consulting business and from working in an international organisation
• You have a high level of proficiency in English and Swedish

Application
Please submit your resume as soon as possible as we will be screening applications on a rolling basis. Your application will be handled confidentially.