Paid Media Specialist / Digital Campaign Optimization Specialist

Are you passionate about media and digital marketing? Do you thrive in a fast-paced environment and have a proactive, can-do attitude? Do you want to make an impact in a dynamic organization where you build relationships with people from all around the globe? I f yes, then this might be an opportunity just for you!

Essity - a leading global hygiene and health company and the home of brands like Libero, TENA, Libresse, Tork, Sorbact and JOBST is offering an exciting and challenging opportunity for you who want to contribute with your expertise, energy and creativity. We are looking for aPaid Media Specialist who loves working operationally, thrives in a dynamic environment, embracing challenges with an adaptable and open mindset.

Watch our film of why we work at Essity: We are Essity - and we care

About the role

This role will play an important role in contributing to our marketing success, tasked with managing and optimizing paid media campaigns and activities for Libero, Libresse and TENA. This position requires a blend of analytical and creative skills to develop strategies that enhance visibility and impact, generate leads, and achieve a return on investment. The ideal candidate will have a background in digital advertising, good communication skills, and the ability to work collaboratively with marketing teams.

Main responsibilities

• Provide insights and collaborate on our annual media strategy
• Assist in the development and execution of paid media strategies and campaigns across multiple platforms, ensuring media investments are delivering on business goals
• Manage daily operations related to paid media activities such as performance monitoring.
• Set-up, track٫ report٫ and analyze data and KPIs to identify optimization opportunities٫ trends and insights to achieve maximum Impact and ROI.
• Plan and adapt content for paid social channels
• Stay updated with the latest trends and best practices in media digital advertising.
• Work closely with Media manager, marketing stakeholders and agency partners

Who You Are

• 3+ years of experience working operationally with managing paid media campaigns.
• Proficiency in digital advertising platforms and analytics tools.
• Strong Analytical and planning skills; ability to work pro-active, organized and structured.
• Passion and knowledge about media landscape
• Great collaboration skills and a team player
• No prestige and a "get things done" mentality

Furthermore you have a customer-centric approach, coupled with strong analytical capabilities which drives you to translate insights into actions. You are proactive and self-driven, constantly seeking growth opportunities. Essential to excelling in this role are your analytical and problem-solving abilities.

Application

Interested? If you are up for the challenge and think this sounds like you, please apply in English today! Kindly note that due to GDPR we will not accept applications via mail.

What We Can Offer You

Our purpose, Breaking Barriers to Well-being, provides meaning to everything we do. Working at Essity means a chance to improve well-being for people and opportunities to drive positive change for the society and the environment. As an employee at Essity, you will belong to an organization where you feel valued and supported to grow and challenged to generate business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us

Application End Date:

23 apr. 2025
Job Requisition ID:
Essity251686