CRM BI Analyst Customer Data & Insights 16325

Om jobbet

Veritaz is a leading IT staffing solutions provider in Sweden, committed to advancing individual careers and aiding employers in ensuring the perfect talent fit. With a proven track record of successful partnerships with top companies, we have rapidly grown our presence in the USA, Europe, and Sweden as a dependable and trusted resource within the IT industry.

Assignment Overview

We are looking for a senior and business-driven CRM BI Analyst

What You Will Work On

Translate customer and campaign data into actionable insights, dashboards, and business recommendations.

Support migration of models, reports, and analytics solutions into the new Customer Data Analytics Domain (CDAD) within Snowflake.

Ensure BI and analytics outputs function correctly within the new data architecture.

Collaborate with Tech and Data Engineering teams during data platform migration and development.

Redesign existing KPIs, definitions, and analytical models.

Develop advanced analytics and predictive models such as churn prediction, customer lifetime value, behavioral forecasting, and AI-driven segmentation.

Support the organization with data science expertise where internal capabilities are limited.

Build, improve, and quality assure Power BI dashboards for customer and commercial insights.

Deliver reporting and analytics related to customer KPIs, engagement, revenue segments, loyalty growth, partnerships, and campaign performance.

Produce weekly and monthly performance reports for stakeholders.

Analyze marketing and CRM campaigns using exposed/control setups and A/B testing.

Measure campaign uplift, engagement, traffic, and conversion.

Support CRM teams with segmentation analysis and campaign performance insights.

Provide operational analytics support to ensure continuity in ongoing analysis work.

Conduct ad-hoc analysis and support experimentation and control group strategies.

Assist Customer Engagement, Loyalty, and Partnerships teams with analytical insights.

Contribute to building the future customer data and insights organization.

Help define roles, capabilities, and ways of working for a more data-driven organization.

Support long-term initiatives around personalization and customer strategy.

What You Bring

Strong experience working with Power BI.

Solid SQL skills for data extraction, validation, and analysis.

Experience working with CRM, campaign, or loyalty program data.

Experience working with modern cloud-based data platforms such as Snowflake.

Ability to analyze large datasets and complex information flows.

Strong analytical thinking combined with business understanding.

Excellent communication skills and ability to present insights to both technical and business stakeholders.

Experience with Tableau is considered an advantage.

Experience in data science, predictive modeling, or advanced analytics is beneficial.

Experience working in large or international organizations is valuable.

Experience collaborating closely with marketing, CRM, or digital teams is a plus.

Business-driven and solution-oriented mindset.

Independent working style with strong ownership of deliverables.

Structured, detail-oriented, and quality-focused approach.

Ability to explain complex analysis in a clear and pedagogical way.

Strong collaboration skills and experience working cross-functionally.